Today we’re happy to introduce Radcliffe 2, a refreshed version of a tried-and-true WordPress theme. We’ve optimized it for speed, and added new features specifically with small-business websites in mind.
Radcliffe 2 was a collaborative effort by several members of WordPress.com’s Theme Team. We wanted to update the popular theme for a more mobile-centric landscape, and to add new features that our small-business customers need.
Some specific design considerations for mobile include:
Standard fonts: Radcliffe 2 uses system fonts — fonts that are already available on computers and mobile devices — rather than loading its own custom fonts. This reduces page-load time, since sites no longer have to load special font files, and benefits people browsing your site on mobile devices. Like with other WordPress.com themes, the fonts can be changed using the Customizer.
No sidebar: For a more consistent experience between desktop and mobile screens, Radcliffe 2 has a single-column, no-sidebar layout. This helps sites retain the same look and feel, regardless of the device used to load it.
We’ve tailored Radcliffe 2’s other major features for small-business sites:
Logo Resizer: For a perfect fit, increase or decrease the size of your logo.
Style Packs: Looking for a different feel for your site? Style Packs allow you to customize your design to match your brand in seconds. Check out Modern Bauhaus, Vintage Paper, or the Upbeat Pop Style Pack options! Each pack includes unique colors and fonts that create a cohesive style.
Contact Information: This is an easy way to display your phone number, email address, physical address, and hours of operation in your website’s header or footer. Mobile visitors can simply tap on your number to directly call your business’s phone.
Featured Prompt: Create an eye-catching area with text, a linked button, and a background image to draw visitors to a specific area of your site